TURN UP THE DIALS! ESPN RADIO SNAG NBA RIGHTS
ESPN Radio has acquired the exclusive national radio rights to the NBA. The deal includes regular and post-season games, as well as non-game programming. This will mark the first event programming produced by ESPN Radio, a joint venture between ESPN, Inc. and ABC Radio Networks. Coverage begins on January 21, with the Rockets-Magic, and will include live coverage of 13 regular season games, the post-season, All-Star Weekend, and the NBA Draft (NBA).