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Sports Industrialists

BACK AND FORTH WITH MAGIC JOHNSON

     MAGIC JOHNSON told the BOSTON GLOBE on Friday that his new
theater venture would probably keep him from returning to the
NBA.  Johnson, in a joint venture with Sony Theatres, has opened
the Magic Johnson Theater in L.A., with the opening week response
reportedly very successful.  Johnson: "This theater really calls
on me not to go back to play basketball (BOSTON GLOBE, 7/15). But
on Saturday, Johnson's agent LON ROSEN, said that Johnson's
remarks were taken out of context and said Johnson will make a
decision in the next couple of weeks on returning to the NBA
(AP/Mult., 7/16).

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