Sponsorships Advertising Marketing

JORDAN'S NEW NUMBER AND WHITE SNEAKERS CAUSE CONTROVERSY

5.11.1995

     The Bulls could be fined for not notifying the NBA of
Michael Jordan's uniform switch to number 23 before last night's
game against Orlando.  In addition, Jordan could also be fined
for wearing white Nike Air Jordan shoes and not the black ones
worn by his teammates.  NBA rules say teammates must wear the
same colored shoes.  Magic GM Pat Williams:  "Shaq can't just
come out wearing No. 40.  It's prohibited."  Shaquille O'Neal had
asked the league three weeks ago to change his number from 32 to
40, his college number, but the league declined (USA TODAY,
5/11).

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