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Volume 24 No. 112
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     ProServ Chair & CEO DONALD DELL and President JERRY SOLOMON
announced yesterday the creation of P.S. StarGames, a joint
venture between ProServ and Solomon.  Solomon will  serve as
Presidenty & CEO of P.S. StarGames, while remaining an active
Director of ProServ.  Dell will chair the new partnership.
According to a ProServ release, P.S. StarGames will initially
focus on producing events for TV and other media technology.  The
company begins operation with properties including "Halloween on
Ice" and the "King of the Beach Invitational" volleyball event.
Dell:  "While ProServ remains fully committed to sports
representation, marketing and television business, I feel there
is an opportunity to develop greater strategic synergy between
the sports and entertainment industries in an effort to produce
exciting inventory for the ever-expanding multimedia universe."
Solomon:  "Our charter is to be on the cutting edge of where the
worlds of sports and entertainment meet" (ProServ).  The
WASHINGTON POST reports that P.S. StarGames will represent
Solomon's "most famous client," NANCY KERRIGAN, in addition to
volleyball stars KARCH KARALY and KENT STEFFES.  Dell said the
announcement "bears no resemblance" to DAVID FALK's 1992
departure from ProServ, which featured Falk building his own firm
around high-profile clients MICHAEL JORDAN and PATRICK EWING.
Dell acknowledged that Solomon "had no equity stake in ProServ,
and that Solomon and an investor group will own half of the new
venture.  ProServ will own the other half."  Dell, on Solomon:
"He's my partner now" (Paul Farhi, WASHINGTON POST, 3/31).