Menu
Sponsorships Advertising Marketing

SPONSOR ACTIVITIES IN THE TWO FINAL FOUR CITIES

     SEATTLE:  Nordstrom department stores will host a stage for
concerts and interactive events during the Final Four, beginning
March 31- April 3, in the West Lake Center Park.  Also at that
Nordstrom location, Coca-Cola has posted their NCAA tournament
bracket board.  Nordstrom will also  feature a "Fan Zone Souvenir
Shop," stocked with Final Four apparel (Nordstrom)....This
morning's SEATTLE POST-INTELLIGENCER examines the use of NCAA
logos (particularly the Final Four logo) by the 16 NCAA corporate
partners and the sharing of NCAA tournament money by conferences
and the member teams (Angelo Bruscas, SEATTLE POST-INTELLIGENCER,
3/30).
     MINNEAPOLIS:  NCAA women's players of the year for '92-'94,
Sheryl Swoopes, Lisa Leslie and Dawn Staley, will greet fans and
conduct free basketball clinics during the Nike/ Lady Foot Locker
Shoot Around, March 30-April 1 at City Center Mall in downtown
Minneapolis.  All three are under contract with Nike.  Nike
claims it is the only sports and fitness company with any
individual U.S. Women's basketball team members under contract
(Nike)....Twenty members of the group organizing the '96 Women's
Final Four in Charlotte are on a scouting trip to Minneapolis.
The Charlotte Coliseum seats 22,961 and a sell-out would set a
women's Final Four attendance record (CHARLOTTE OBSERVER, 3/30).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1995/03/30/Sponsorships-Advertising-Marketing/SPONSOR-ACTIVITIES-IN-THE-TWO-FINAL-FOUR-CITIES.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1995/03/30/Sponsorships-Advertising-Marketing/SPONSOR-ACTIVITIES-IN-THE-TWO-FINAL-FOUR-CITIES.aspx

CLOSE