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MEDIA NOTES

     The Patriots are hoping to expand coverage of their four
exhibition games to a network of stations through six states --
including VT, CT and NH.  The Patriots will sell almost all the
ads and keep the revenue of their flagship WCVB-TV (Boston)
coverage, but it could vary elsewhere (BOSTON GLOBE,
2/12)....Reports continue that CBS Broadcast Group President
Howard Stringer may leave the network to head up the programming
partnership between Bell, Atlantic, Nynex, and Pacific Telesis.
DAILY VARIETY is reporting that CBS Inc. Chair Laurance Tisch has
agreed to let Stringer out of his contract, although sources
close to CBS deny that is the case (L.A. TIMES, 2/11)....Thomson
Consumer Elections, who established the RCA Digital Satellite
System, has signed on a primary sponsor of the Cale Yarborough
NASCAR racing team (Thomson Consumer).

SBJ Morning Buzzcast: May 16, 2024

The NFL's big draws; Jones gets his own 10-part docu-series; Netflix's eye-opening NFL deal and the PGA set for big business weekend

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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