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MARKETPLACE ROUND-UP

     "In a blow to Southern California's tourism industry," Walt
Disney Co. has decided against building a $3B resort next to
Disneyland, "settling on a vastly scaled-down version instead."
When the project was unveiled in '91, it called for 4,600 new
hotel rooms, a theme park, a 5,000 seat amphitheater, a 6-acre
lagoon and two of the nation's "largest parking structures."
Some analysts note that Disney may have "been put off" by Orange
County's financial woes (Woodyard & Hernandez, L.A. TIMES,
1/31)....Coca-Cola confirmed an AD AGE report that they have
shifted the creative responsibilities for its Nestea tea brands
to Creative Artists from McCann-Erickson.  Coca-Cola spokesperson
Bob Bertini, noting Creative Artists' "Always Coca-Cola"
campaign: "It's really a reflection of the quality of the work
they've done" (N.Y. TIMES, 1/31)....Foot Locker announced
yesterday that 16-year-old Mike Hoban of Strongsville, OH, is the
winner of the "Foot Locker Million Dollar Shot" sweepstakes.
Hoban will get one shot to sink an NBA 3-pointer for $1M.  The
attempt will be broadcast live on TNT at halftime of the Schick
Rookie Game on All-Star Saturday (Foot Locker).... According to
this week's AD AGE, CNS Inc. -- makers of the Breathe Right --
may approach the NFL to get rights to use team logos on products
and packaging (AD AGE, 1/30 issue).  The "GMA" crew of Forrest
Sawyer, Joan Lunden and Spencer Christian sported the Breathe
Right strips this morning ("Good Morning America," ABC,
1/31)...."Shaquille O'Neal, Larger Than Life," a video about
O'Neal's life on and off the court, will be released to video
stores this week ("Entertainment This Week," 1/29).
     CLARIFICATION:  The headline over yesterday's story on Pan
American Sports Corp. mistakenly identified the sponsorship
opportunities available from the Pan American Sports Corporation.
They are for the "Basketball in the Americas -- '95" tournaments,
as put on by the Pan American Sports Corporation, not for the
Pan-Am Games.

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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