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NEWS FROM THE CONSUMER

     Nintendo of America announced it expects sales in FY '95
ending in March to "slightly exceed" last year's $2.1B, while FY
'96 sales are projected to "soar" 28% as new products reach the
market.  Many industry analysts say Nintendo appears to have
"regained the momentum it lost a year ago to rival Sega of
America" (Jim Carlton, WALL STREET JOURNAL, 1/9)....Atari
announced the sports games featured for their 64-bit Atari
Jaguar.  Among the titles:  Charles Barkley-Shut Up and Jam;
Brett Hull Hockey, Jack Nicklaus Cyber Golf; Troy Aikman NFL
Football; White Men Can't Jump; CD League Bowling and Sensible
Soccer (Atari)....In the current issue of ENTERTAINMENT WEEKLY,
George Mannes examines product placement in video games.
Examples cited:  "Tony Meola's Sidekicks Soccer" have Foot Locker
and Adidas billboards; "Nigel Mansell's World Championship
Racing":  Shell and Goodyear; "Madden NFL '95":  Fox Sports;
"Ivan Stewart's Super Off Road:  Toyota; "Andre Agassi Tennis":
Nike and Canon (ENTERTAINMENT WEEKLY, 1/13 issue).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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