Olympics

NAGANO COSTS LIKELY TO RISE

12.16.1994

     The operating costs of the '98 Winter Games in Nagano are
likely to rise, said the Nagano Winter Olympic Games Organizing
Commitee (NAOC).  Original estimates put the cost at 760B Yen
(approx. $7.6B).  NAOC Secretary General Makoto Kobayashi said
his group has "no intention" of depending on the government for
support: "While we at the NAOC got off to a good start in
television deal negotiations, we will have a lot of work cut out
for us in our marketing activities (to meet the cost increase)."
CBS signed a $375M deal to televise the games last June (KYODO
NEWS SERVICE, 12/16).

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