Sponsorships Advertising Marketing

MATSUSHITA SIGNS ON TO '95 ATHLETICS WORLD CHAMPIONSHIPS

12.15.1994

     Matsushita Electric Industrial Co. has signed a contract
with the IAAF to sponsor the '95 Athletics World Championships.
The sponsorship covers TV/Video/Audio and Mobile Telephone
categories.  As part of the package, Matsushita will supply a
number of TV monitors, VCRs, video cameras and telephone products
for the Championships.  Matsushita will supply D3 and D5
broadcast VCR systems for the '96 Olympics in Atlanta
(Matsushita).

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