Olympics

HONDA CLOSE TO DEAL FOR AD TIME ON NBC '96 TELECAST

11.22.1994

     Last week, Honda/Acura was closing in on a deal with NBC to
buy ad time during the '96 Summer Games.  So far, ad agency
sources say, NBC has written between $350M and $400M worth of
Olympic business (INSIDE MEDIA, 11/16-29 issue).

PREVIOUS ATLANTA SEEKS $10 MILLION FROM ACOG TO COVER BILLS NEXT BA-DA BA-DA BA-DA, THAT'S AIR FOLKS

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