Menu
Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

     Reds first baseman Tony Perez will lead a group of
instructors in a series of Nike-sponsored MLB clinics in the
Dominican Republic next month.  Perez:  "The Dominican Republic
has produced countless major league players, including many of
baseball's brightest stares today. I am excited to play a part in
helping the game grow in the Dominican Republic" (THE
DAILY)....Nike has proposed an All-Star game this fall for
striking MLB players, but still has to "strike a deal" with
players, the union, a TV network, and a stadium.  Ken Griffey,
Jr. says "it's good idea" ( "Sports Business Minute," CNBC,
9/26).  Proceeds from the game would go to charity
("SportsCenter," ESPN, 9/26). ...Cadbury Beverages and Hershey
Foods have joined forces to market a chocolate drink under
Hershey's name (George Lazarus, CHICAGO TRIBUNE, 9/27)....Philip
Morris is considering removing its HQs and 2000 employees from
New York City if proposed smoking ban with the city cannot be
resolved ("Nightly Business Report," PBS, 9/26)....Reebok next
month will begin a online service called reebok.com which will
offer Internet users a forum to ask questions about products,
check out a calendar of upcoming sporting events and chat with
Reebok endorsers like Shaquille O'Neal and Nancy Kerrigan (AD
AGE, 9/26).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1994/09/27/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1994/09/27/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

CLOSE