Menu
Marketing and Sponsorship

Puma unveils unconventional 3rd kits for 10 clubs

Puma has unveiled third kits for 10 European clubs, all using a "similar template" to the unconventional away kits four countries sponsored by the brand used at Euro 2020. The kits all "feature the club name written out across the chest, bordered by two stripes." The Puma logo "appears above the team name and stripes, and sponsor logos below." The club crests (or portions thereof) are "embossed in a tonal pattern down the front of the shirts, and appear in full colour on the back collars." Each kit also "features sleeve cuffs and stripes running over the shoulders, though in some cases they are the same colour as the base of the shirt."

The 10 clubs with the new jerseys are Man City, AC Milan, Borussia Mönchengladbach, Marseille, Stade Rennais (Ligue 1), Valencia, PSV Eindhoven (Dutch Eredivisie), Shakhtar Donetsk (Ukraine), Krasnodar (Russia), Fenerbahçe (Turkish Süper Lig) (SPORTSLOGOS.net, 8/18).

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Global/2021/08/18/Puma.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Global/2021/08/18/Puma.aspx

CLOSE