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Closing Bell

Mercedes-Benz Activating Around Masters With Top Golfers

Mercedes-Benz is ramping up activation around The Masters, where it is an official partner of the tournament and also counts a quartet of prominent golfers in the field as brand ambassadors: Bernhard Langer, Rickie Fowler, Jon Rahm and Ian Poulter. The mercedesports Instagram account has posted extensively about the golfers, and the main Mercedes-Benz USA Instagram feed recently featured a Q&A with Poulter, Rahm and Fowler. The automaker also has two new ads starring Fowler and is debuting a short film on the Mercedes-Maybach GLS 600 4Matic model (Mercedes-Benz USA).

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Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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