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Closing Bell

Cash App Signs On To Sponsor Bubba Wallace For Five Races

Richard Petty Motorsports has landed a major new sponsor, with Square-owned digital payment brand Cash App signing on as a primary sponsor of Bubba Wallace for five NASCAR Cup Series races this season. It will be an associate sponsor of Wallace's No. 43 for all other races. Exact terms of the deal are not known, but RPM Owner Andrew Murstein told THE DAILY that the deal also involves races next year, suggesting it is at least a two-year pact. Wallace recently also landed a PSA with Beats By Dre. Wallace is a free agent after this season; he is represented by Pro Sports Management’s Rod Moskowitz. Cash App has not done many sports sponsorships, but does have one with esports team 100 Thieves. The Leverage Agency negotiated the Cash App deal for RPM.

SBJ Morning Buzzcast: May 1, 2024

Market isn't bullish on WBD after NBA report; Browns eye public support of facility and NCAA makes key hire over championships

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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