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LeBron James' Move To Lakers Sparks Rush Of Jersey Sales

Preorders for LeBron James Lakers jerseys went live on Fanatics last night, giving the retailer one of its top 10 sales days in terms of NBA items sold. In the first three hours of sales, there was a 600% spike across the Fanatics network, including NBAStore.com, compared to sales of his Cavaliers jersey the day James announced his return to Cleveland in July '14 (THE DAILY). The "top markets" for sales of James' Lakers jersey were L.A., N.Y., S.F. and Cleveland. Sources said that James "will wear No. 23, the same number he wore in both of his Cleveland stops" (ESPN.com, 7/2).

Meanwhile, Sherwin-Williams today confirmed that the "massive LeBron James Nike banner that's become a tourist attraction in downtown Cleveland will come down at some point this week" (CLEVELAND.com, 7/2).

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