Earnhardt To Appear In NBC's Super Bowl, Pyeongchang Coverage
NBC Sports today announced it will use Dale Earnhardt Jr. in its Super Bowl pregame show, "then send him to South Korea for the network's coverage" of the Pyeongchang Games. Earnhardt said, "What they are asking me to do is just go out there and be myself and hopefully get people interested in tuning into NASCAR." Earnhardt will appear at outdoor events around the Super Bowl and "activities taking place in Minneapolis in the days before the game." In Pyeongchang, he will "visit the speed skating venue and accept a recent social media invite" from U.S. bobsledder Nick Cunningham to "ride in a bobsled" (AP, 1/16).