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Mondelez To Sponsor U.S. Open At Promotional Partner Level

Mondelez today announced a deal to sponsor the U.S. Open at the tennis tournament's Official Promotional Partner level. The deal grants promotional rights for in-store, stadium and in digital media and advertising. The snack company will leverage the deal to create experiences at the event, as well...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of SpringHill Entertainment/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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