Brewers Ink Multiyear Renewal Of Miller Lite Sponsorship Deal
MillerCoors and the Brewers today announced a multiyear sponsorship renewal that will keep Miller Lite in place as the team's exclusive beer sponsor. The deal includes the creation of the new Miller Lite Party Deck, a 70-seat deck above the Miller Park right field Loge Bleachers that will open for the '13 season. The Party Deck will feature 1,400 square feet of entertaining space. Financial terms of the deal, which is separate from the ballpark naming-rights agreement, were not disclosed (MillerCoors).