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Volume 24 No. 116
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Adidas Ad Featuring Robert Griffin III Causes A Stir On Twitter

adidas today is rolling out the online version of its latest TV ads starring Redskins QB Robert Griffin III, showcasing the brand's new Impact Camo collection. The 30-second spot is titled "Blow Up" (adidas). Griffin tweeted a link to the ad, and Twitter then "erupted in a flurry as followers wondered why the sports apparel company would push for Griffin to make such a speedy recovery" from last season's knee injury. Griffin responded, "Although my goal is to start Week 1, that doesn't mean I will compromise my career to do so" (WASHINGTONPOST.com, 2/19).