With the NCAA men’s basketball tournament kicking into full-force this afternoon, sports business execs and media writers used Twitter to weigh in on the CBS-Turner Sports partnership, early coverage and the MMOD platform:
GMR Marketing’s Jonathan Norman: “Not liking how @MarchMadness On Demand video lags behind scoreboard at top of app. Score tells final outcome before video. Fail.”
Sports media blogger Ken Fang: “I love the March Madness on Demand app giving me alerts when a game is close. On the web, ‘Crunch Time’ is under the score of a close game.”
Freelance journalist Kyle Stack: “Announcers on CBS, TruTV doing a good job updating viewers on games occurring on other networks.”
Broadcasting & Cable’s Ben Grossman: “CBS affils are starting to hear it from viewers who can't find local team's games.”
DirecTV’s Andrew Siciliano: “Lville finally switched to TBS. Even with 4 networks, you still have to watch on the computer if you truly don't want to miss anything.”
The Big Lead’s Jason McIntyre: “My only quibble w/ CBS staggering times - Louisville game should have been at 130, not 140. Viewers care about games, not studio analysis.”
San Jose Mercury News’ Tim Kawakami: “What took longer: Louisville to score a point vs. Moorehead St or me to find the channel it's on... winner: ME! (6:22 into the game. Wow.)”
L.A. Times’ Joe Flint: “It's not like TruTV is some obscure channel. It's in over 90 million homes.”
