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Speed Reads....

In preparation for this year's NFL Draft in Detroit, Fairmont Sign Co. is creating five billboard style "Welcome to Detroit" signs, along with a "gateway" sign that spells out "DETROIT" with seven 10-foot tall individual letters. The signs will be "completed next month and installed in mid- to late March" before the city hosts the draft (DETROIT NEWS, 2/21).

Basketball HOFer Tracy McGrady has signed with WME for representation in all areas. He was with Wasserman previously and WME will rep him in all areas (WME). 

Major League Rugby club NOLA Gold has a new local sponsorship deal with LCMC Health, which includes its logo on the front of jerseys. The deal is worth about $500,000 and will "build on the relationship the Gold has had with Tulane University's sports medicine unit for the past five years" (New Orleans TIMES-PICAYUNE, 2/21).

SBJ Morning Buzzcast: May 28, 2024

Takeaways from Memorial Day Weekend; Indy's performance; ACC's revenue and Toyota's move away from the IOC

Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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