SBD/Closing Bell

Newest National MLB Spot Centers On Pirates, Andrew McCutchen

MLB on Friday rolled out the newest spot in its "For the Love of Baseball" campaign, via BBDO, with this installment centering on the city of Pittsburgh's passion for the Pirates and CF Andrew McCutchen. The spot depicts Pittsburgh residents, including Mayor Bill Peduto, wearing imitation dreadlocks to show their support for the reigning NL MVP. The spot broke on MLB.com and will appear during the weekend's nationally televised games on FS1 and ESPN, as well as on MTV2 and MLB Network (MLB).
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