SBJ/Dec. 11-17, 2017/Most Influential

No. 37 — Bea Perez

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bea
perez

Chief Public Affairs, Communications and Sustainability Officer

Coca-Cola Co.

CHANGE FROM 2016: -2 

Perez has been with Coca-Cola since 1996 with a wide variety of titles — North American CMO, chief sustainability officer and senior vice president of integrated marketing. Now she has broad responsibilities across all of those areas. The long-held assumption in Atlanta is that she’s being groomed for an even larger title at the brand, which has long been one of sports’ largest spenders.

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