The UK Independence Party's attempt to rebrand itself for the post-Brexit era "experienced an early hiccup on Friday" after a new party logo bearing a lion’s head "prompted reports the Premier League was investigating whether it was too similar to its emblem," according to Peter Walker of the London GUARDIAN.
The logo "replaces the longstanding yellow and purple pound symbol," and was chosen by party members at the UKIP’s annual conference in Torquay. Its unveiling "brought immediate comparisons" with the EPL’s logo, "which also depicts a lion’s head." The league said that it had "no immediate comment, but it is understood its internal legal team was aware of the issue" and was looking into any potential breach of copyright.
A UKIP spokesperson said, "Gary Lineker is a very well-known, somewhat sanctimonious, extremely well-paid TV celebrity who has his own opinions." UKIP Chair Paul Oakden said that the party was not concerned. Oakden: "We did our due diligence before we put these logos to the membership and as I said, we are perfectly comfortable" (
GUARDIAN, 9/29). Below are other reactions to the UKIP's new logo:
