German free-to-air TV channel RTL "recorded only average ratings for its broadcast of the U.S. F1 Grand Prix on Sunday evening," according to Sidney Schering of QUOTENMETER. The race attracted 4.13 million viewers starting at 9:05pm. The number translated into a market share of 12.6%. The pre and post-race coverage attracted 2.51 million and 1.79 million viewers, respectively. The resulting market shares were 7.1% and 8.4%. In the target demographic 14-49, the race, which was won by Mercedes driver Lewis Hamilton, obtained a market share of 12.1% as 1.57 million viewers tuned in. The pre and post-race analysis had a viewership of 1.1 million and 700,000 viewers, respectively. The programs recorded market shares of 8.4% and 8% (QUOTENMETER, 11/3).
BUNDESLIGA: DWDL's Alexander Krei reported German pay-TV channel Sky attracted 620,000 viewers to its broadcast of Sunday's two Bundesliga games at 5:30pm. The coverage obtained a market share of 3.4% in the target demographic. Sunday's third game between Mönchengladbach and Hoffenheim had 500,000 viewers and a 4% share in the target demo. On Saturday, the top game between Bayern Munich and Borussia Dortmund was watched by an average of 1.5 million viewers. In addition, Sky's broadcast of the U.S. F1 Grand Prix attracted 430,000 viewers (DWDL, 11/3).
