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Twitter Enlists BAM Tech To Assist With "TNF" Streaming

Twitter has tapped BAM Tech to "help stream" its $10M package of NFL games this season. Sources said that the deal "assures Twitter that it will have the help" to air 10 NFL "Thursday Night Football" games. A source said that Twitter "will use its own technology to monetize local ad spots for the games." It "intends to use its own player and dynamic ad insertion to show different ads to users based on Twitter targeting data" (WALL STREET JOURNAL, 8/31).

Meanwhile, Twitter tomorrow will "broadcast the Utah State-Weber State game via free live stream." It will be "one of two games streamed" this week as Abilene Christian-Air Force will also be offered on Saturday. Utah State-Weber State "will be simulcast via the Mountain West Network online." The Twitter broadcast "will be free for all users and does not require a subscription" (CBSSPORTS.com, 8/30). 

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

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SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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