Supermodel Karlie Kloss trains while wearing Adidas’ new Alphaskin performance wear. (Courtesy of Adidas)
Adidas recently launched a new line of performance tech sportswear called Alphaskin, designed through a motion-capture system to identify areas where fabric might impede an athlete’s movements.
The global sportswear giant has used the Aramis mo-cap system to craft some of its footwear in the past, including the Boost series, but this time Adidas applied the innovative 3-D cameras — which can detect material properties such as the strain and pressure being exerted — on its base layer clothing.
“When I wear Alphaskin it’s time for business,” Dallas Cowboys quarterback Dak Prescott said in a press release. “It’s the only performance layer that matches my focus on the field.”
Cowboys quarterback Dak Prescott (Courtesy of Adidas)
Alphaskin boasts a kinetic-wrapped layer that eliminates unnatural friction between the athlete and the clothing. The clothing line is now available in three levels of compression.
“We’re committed to creating only the best for athletes and that’s exactly what we’ve done with the disruptive design of Alphaskin,” Rob Lee, vice president of design for Adidas training, said. “After taking a deep dive into athlete movements, needs and culture, we created a performance layer that embraces and incorporates all of those elements. Alphaskin was made to enable and move with athletes’ bodies while they compete or train and help eliminate the unwanted distractions of base layers from the past.”
Adidas previously has made headlines with unique designs of its swimwear and footwear — often centered on methods of sustainability — but Alphaskin is its first major innovation into clothing in years.
“Designed to support, breathe and move with me, Alphaskin tells my body it’s time to train,” supermodel Karlie Kloss said.
