The material of the swimwear comes from fish creams and plastic wastes including debris and used fishing nets that have been fished out of the coastal areas. It is then processed into a recycled nylon yarn that according to adidas is weaved into a high performance durable fabric called INFINITEX that is chlorine-resistant and environmentally friendly.
The company unveiled men’s “Jammers,” swim boxers, as well as swim trunks. For women, one-piece swimsuits are available. Adidas also offers Parley sandals, made from recycled ocean plastic as well.
“As one of the world’s leading sporting brands, we have the responsibility to protect the places we play,” Tim Janaway, general manager of adidas Heartbeat Sports said in a statement earlier this month. “This collection shows what we can and should do together to keep our oceans safe for future generations.”
In the North Pacific Ocean alone, 40 million pounds of ocean plastic has accumulated, according to Parley. This large amount of plastic has affected the entire ecosystem and has endangered many marine species in the area. In addition, the plastic poisons the fish we catch, threatening the safety of the seafood we eat. Parley’s mission statement reads, “Plastic is a design failure. We can only end the problem with a new material. In the meantime we save marine wildlife by cleaning up shorelines and oceans and cut into the production of new, virgin plastic through closed-loop recycling systems.”
Previously, adidas and Parley partnered to design other products such as the UltraBOOST Uncaged Parley running shoes and soccer jerseys for Spanish club Real Madrid and German club Bayern Munich.
