The following lists final national and cable Nielsen
ratings from recent sports events (THE DAILY).
EVENT DATE NET TIME RAT/SHR
Golf: British Open - 3rd Rd. 7/22 ABC 10:00am-2:00pm 4.6/14
"100 Years Of The British Open" 7/22 ABC 2:30-3:30pm 2.1/6
Snapple Superstars 7/22 ABC 3:30-5:00pm 1.5/5
Cycling: Tour de France 7/22 ABC 5:00-6:00pm 1.6/5
Figure Skating: Ice Wars 7/22 CBS 2:00-4:00pm 1.5/5
Boxing: Tyson-Savarese 7/22 CBS 4:00-5:00pm 1.9/6
NFL QB Challenge 7/22 CBS 5:00-6:00pm 2.2/6
"This Week In Baseball" 7/22 Fox 12:30-1:00pm 1.1/3
"MLB On Fox": (regional) 7/22 Fox 1:00-4:30pm 2.8/8
"NBA's Inside Stuff" 7/22 NBC 12:30-1:00pm 1.2/4
USAT&F: Olympic Trials 7/22 NBC 1:00-3:00pm 2.5/8
USGA: U.S. Women's Open - 3rd Rd.7/22 NBC 3:00-6:00pm 1.6/5
Golf: British Open - 4th Rd. 7/23 ABC 9:00am-2:30pm 6.4/21
CART: Michigan 500 7/23 ABC 2:30-5:00pm 2.0/6
USTA: "Topspin" 7/23 CBS 2:00-2:30pm 0.7/2
"The Story Of Golf" 7/23 CBS 2:30-5:00pm 1.2/3
NFL QB Challenge 7/23 CBS 5:00-6:00pm 2.4/6
"WNBA On NBC": (Comets-Liberty) 7/23 NBC 1:00-3:00pm 1.0/3
USGA: U.S. Women's Open - 4th Rd.7/23 NBC 3:00-6:00pm 1.7/5
USAT&F: Olympic Trials 7/23 NBC 7:00-9:00pm 5.0/10
US COV
EVENT DATE NET AREA AREA SHR 000
MLB All-Star Home Run Derby 7/10 ESPN 4.4 5.7 10 4478
MLB Special: Hitting Challenge 7/10 ESPN 2.1 2.7 5 2084
Boxing: Klitschko-Barrett 7/15 HBO 2.1 6.3 11 2067
Boxing: Lewis-Botha 7/15 HBO 3.4 10.4 18 3430
BGN: Econo Lodge 200 7/16 ESPN 1.1 1.5 4 1150
MLB: A's-Rockies 7/16 ESPN 0.9 1.1 2 880
For broadcast numbers, one ratings point = 1,008,000
homes. For cable, "COV AREA" = % of homes tuned in to that
program in that network's universe of subscribers.
BRITISH OPEN: ABC's final-round coverage of the British
Open was the highest since a 7.3/25 in '72, played on a
Saturday. Third-round coverage was up 39% from last year's
3.3/13 and was the highest third-round rating since a 5.4/20
in '82. This was the most-watched British Open ever (ABC).
LPGA: NBC's two-day average for its U.S. Women's Open
coverage earned a 1.7/5, up 13% from '99's 1.5/4 (NBC).
TOUR DE FRANCE: ABC's four Tour de France telecasts
averaged a 1.3/4, down 24% from last year's six telecasts,
which drew a 1.7/5. Saturday's coverage was ABC's highest
for the event in 2000, down 30% from July 25, 1999 coverage,
which drew a 2.3/6 and featured Lance Armstrong's final-
stage victory (ABC). The AP's Howard Fendrich reports that
Armstrong's second Tour de France victory "drew more viewers
for ESPN and ESPN2 than his first did." ESPN averaged a
0.57 for its 18 telecasts this year, up 42.5% from '99's
0.40 average for 21 shows. ESPN2's 19 telecasts this year
drew a 5.0, an increase of 35% (AP, 7/28).
WNBA: The "WNBA on NBC" is averaging a 1.5/4 for its
seven telecasts this season, down 6% from the 1.6/5 rating
for its six telecasts at the same point last year (NBC).
MLB: "MLB on Fox" is averaging a 3.0/10 for its nine
telecast so far this season, which is even with last year
through the same amount of broadcasts (Fox).
