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SAG INVESTIGATING THREE NFL PLAYERS WHO BUC THE TREND

          Bucs WR Keyshawn Johnson, Bucs S John Lynch and Titans
     RB Eddie George are "being investigated" by the Screen
     Actors Guild (SAG) "for shooting commercials while the
     actors' union is on strike," according to Dave Goldberg of
     the AP.  Goldberg reported that the NFLPA told its members
     "to refrain from commercial shoots during" the SAG strike, 
     but "it appeared that warning was not issued until after the
     filming was finished."  Johnson and George shot spots for
     adidas on May 9 (see THE DAILY, 5/22), but the NFLPA memo
     "urging its members to support the strike wasn't sent" to
     executive board members and player reps until May 10.  NFLPA
     Exec Dir Gene Upshaw said the union "fully supports" the SAG
     strike, adding, "I told our guys one thing -- don't do it
     [shoot ads]."  Johnson, the "highest-profile" player
     involved, "seems to be SAG's main target."  While "what the
     sanctions against [Johnson] might be aren't clear," fines
     are the "most usual."  SAG acknowledged that Johnson's reps
     told SAG investigators that Johnson "wasn't aware of the
     strike" when he made the ad (AP, 5/23).  DAILY VARIETY's
     Dave McNary writes that the "crux of the inquiry is whether
     the shoots took place before the players were aware" that
     the NFLPA "had informed members not to participate in
     nonunion commercial work" (DAILY VARIETY, 5/24).

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