SARA LEVINSON TO DEPART AFTER FIVE YEARS AT NFL PROPERTIES

          NFLP President SARA LEVINSON is resigning after five
     and a half years "as the NFL's top marketer," according to
     Terry Lefton of BRANDWEEK ONLINE.  While "the suspicion is
     that she will join the parade of sports marketers hopping to
     Internet companies," Levinson "was evasive" when asked about
     her next move.  Levinson: "It's a startup with a dot.com
     component, but something not solely based on the Internet.
     Really, what's intriguing about it is the entrepreneurial
     atmosphere."  Levinson, who joined the NFL in '94 from MTV,
     said she will leave in April.  Lefton: "As far as a
     successor, with the NFL looking to reorganize, the likely
     scenario sees the league unifying with [NFLP] and
     eliminating the positions of Levinson and of former NFL
     President Neil Austrian," who left last year.  Possibilities
     in the reorganization "range from cutback to dissolution of
     much of the NFL's marketing arm, since the agreement that
     binds the clubs' marketing rights to the league expires
     after the 2002 season" (BRANDWEEK ONLINE, 3/17).