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FINAL NATIONAL AND CABLE RATINGS FROM RECENT SPORTS EVENTS

          The following lists final national and cable Nielsen
     ratings from recent sports events (THE DAILY):

EVENT                            DATE  NET    TIME        RAT/SHR
Fig. Skating-European Champ.      3/4  ABC    1:30-3:30pm  1.9/6
NCAA Men's B-Ball: (UNC-DUKE)     3/4  ABC    3:30-5:30pm  1.6/5
NCAA Men's B-Ball: (FL-KY)        3/4  CBS    noon-2:15pm  1.4/5
NCAA Men's B-Ball: (SYR-UCONN)    3/4  CBS    2:15-4:00pm  1.8/5
NCAA Men's B-Ball: (UCLA-STAN)    3/4  CBS    4:00-6:30pm  2.2/6
NTRA: Santa Anita Handicap        3/4  Fox    5:00-6:00pm  1.3/4 
WT&F Indoor Championships         3/4  NBC    2:00-3:00pm  1.5/5
PGA: Doral-Ryder Open -- 3rd Rd.  3/4  NBC    3:00-6:00pm  2.3/7
"NBA on NBC": (regional)          3/4  NBC    6:00-9:00pm  2.5/5
World Speedskating Champ.         3/5  ABC    1:30-2:30pm  1.3/4
NASCAR: Carsdirect.com 400        3/5  ABC    2:30-6:00pm  4.0/10
NCAA Men's B-Ball: (SJU-MIA)      3/5  CBS    noon-2:30pm  1.3/4 
NCAA Men's B-Ball: (regional)     3/5  CBS    2:30-4:15pm  1.6/4
NCAA Men's B-Ball: (IN-WIS)       3/5  CBS    4:15-6:00pm  2.8/7
"NBA Showtime"                    3/5  NBC    noon-12:30pm 1.7/6
"NBA on NBC": (Jazz-Knicks)       3/5  NBC    12:30-3:00pm 2.8/9
PGA: Doral-Ryder Open -- 4th Rd.  3/5  NBC    3:00-6:00pm  3.7/9
"NBA on NBC": (Heat-Lakers)       3/5  NBC    6:00-8:30pm  4.1/8

                                           US    COV   
EVENT                          DATE  NET  AREA   AREA  SHR    000
PGA: WGC Andersen -- 2nd Rd.   2/24  ESPN  1.0   1.3    4    1002
PGA: WGC Andersen -- 3rd Rd.   2/25  ESPN  1.6   2.0    6    1578
PGA: WGC Andersen -- Qtrs.     2/26  ESPN  1.9   2.5    7    1914
NASCAR: Dura-Lube/Kmart 400    2/27  TNN   3.9   5.2   12    3915
          
          NOTES: Season-to-date, the "NBA on NBC" is averaging a
     3.6/8 rating through 20 telecasts, down 16% from last year's
     final season average rating of a 4.3/10 (NBC).
          For broadcast numbers, one ratings point = 1,008,000
     homes.  For cable, "Cov. Area" = % of homes tuned in to that
     program in that network's universe of subscribers. 

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