ALAN GOLD was named VP/Int'l Media for NFL Int'l. Gold
joined the league as Dir of Business Affairs in '96 (NFL
Int'l)....Fila named GREGORY MACKEEN as VP/Footwear
Marketing. MacKeen was previously VP & GM of Converse
Canada. Fila promoted Dir of Production & Development KIM
NELSON to VP/Apparel Product Marketing. Nelson will be
responsible for managing apparel product marketing, design,
development and production. Nelson has been with Fila for
the past six years (Fila)....SFX Corporate Consulting, a
division of SFX Entertainment, named MARK TROPEA as Account
Supervisor. Tropea, who will manage MLB's sponsorship deal
with Claritin, was previously with N.Y.-based marketing
services agency Momentum (SFX Entertainment)....Former San
Jose Mayor TOM MCENERY is stepping down as Vice Chair of the
Sharks after six years, "citing his desire to spend time on
other projects" (SAN JOSE MERCURY NEWS, 2/24)....The Knicks
announced that VP/Player Personnel ED TAPSCOTT has left the
organization. Tapscott had worked for the team since '91.
Tapscott's departure is the subject of WILLIAM RHODEN's
column in today's N.Y. TIMES (2/24)....Chicago Motor
Speedway has named JOHN MAHOLM as Sponsorship Sales Manager
and PETER GRIDELLI as Ticket Manager (THE DAILY)....MLS
Manager of Communications & Client Relations CARIE GOLDBERG
has left to take a Media Relations post at Sportsnet (THE
DAILY)....Bank of America Centre in ID made the following
appointments: JACK CARNEFIX was named Dir of Communications
& Media Relations; MIKE DIPALMA was named Dir of Marketing;
and TODD WOODHEAD was named Dir of Sponsorship Sales (Bank
of America Centre)....LISA CRAIG was named Senior Marketing
Manager for the women's line of products in Russell
Athletic's retail operations. Craig previously worked as a
Customer Marketing Manager for Coca-Cola (Russell Athletic).
