The following is a list of final national Nielsen ratings from last weekend's sports events (THE DAILY): EVENT DATE NET TIME RAT/SHR NFL: (Bills-Titans) 1/8 ABC 12:30-4:00pm 14.3/36 NFL: (Lions-Redskins) 1/8 ABC 4:00-7:30pm 14.9/31Divas On Ice 1/8 NBC 4:00-6:00pm 2.7/6 "The NFL Today" 1/9 CBS 3:30-4:00pm 5.8/12NFL: (Dolphins-Seahawks) 1/9 CBS 4:00-7:30pm 20.3/38"Fox NFL Sunday" 1/9 Fox noon-1:00pm 4.6/13NFL: (Cowboys-Vikings) 1/9 Fox 1:00-4:00pm 19.1/42 Ski Town USA World Cup 1/9 NBC 4:00-5:00pm 1.4/3 North Face Challenge 1/9 NBC 5:00-6:00pm 1.6/3 NFL: Fox's Cowboys-Vikings early Wild Card game Sunday was up 4% from last year's 18.3/38 rating for CBS' Patriots- Jaguars game (Sunday, 1:00pm ET). CBS' Dolphins-Seahawks late Wild Card game was down 14% from last year's 23.6/30 rating for Fox's Packers-49ers game (Sunday, 4:00pm ET). ABC's Bills-Titans early Wild Card game Saturday was down 21% from last year's 18.1/40 for Bills-Dolphins (Saturday, 12:30pm ET). ABC's Lions-Redskins late Wild Card game Saturday was down 29% from last year's 21.1/40 for Cardinals-Cowboys game (Saturday, 4:00pm ET). FOOTBALL'S PROMOTIONAL POWER: Fox's new primetime show, "Malcolm in the Middle," which aired at 8:30pm ET on Sunday and was heavily promoted throughout Fox's Wild Card coverage, drew 22.4 million viewers, making it the most watched Fox premiere since "The Simpsons" in '90 (Fox). NBA: In Toronto, Chris Zelkovich reports that Sunday's Raptors-Grizzlies game on CTV drew "a paltry" 220,000 viewers, almost half of what the taped world gymnastics championships earned to CBC last month (TORONTO STAR, 1/14). For broadcast numbers, one ratings point = 1,008,000 homes. For cable, "Cov. Area" = % of homes tuned in to that program in that network's universe of subscribers.
