DANGER IS HIS MIDDLE NAME: BAFFERT SET TO STAR IN NTRA SPOOF

          Fox's telecast of Sunday's NTRA Sempra Hollywood Gold
     Cup will feature a spoof of "Austin Powers: The Spy Who
     Shagged Me," starring trainer Bob Baffert.  During the
     show's opening segment, Baffert will be seen dressed as both
     Powers and "Dr. Evil."  Baffert "schemes to develop the
     perfect horse to win Sunday's race" searching for a rider
     while posing as "Dr. Evil" (NTRA).  The NTRA takes out a
     four-page special in today's USA TODAY promoting tonight's
     All-Star Jockey Championship on ESPN2 (THE DAILY).
          NTRA DEAL: The NTRA and the 1,200-member Jockeys' Guild
     have reached a licensing and merchandising rights deal that
     will "allow the NTRA to use jockey images on apparel it
     sells," according to Matt Hegarty of the DAILY RACING FORM. 
     The deal covers Jockeys' Guild members, which includes "many
     of the most prominent jockeys" in North America, but
     "several top riders" do not belong to the organization,
     meaning that the NTRA will "have to execute separate" deals
     with them (DAILY RACING FORM, 6/24).