TEARDROP AD BLITZ SET TO RUN THIS WEEKEND AROUND MEMORIAL

          TearDrop Golf announced a $2M ad campaign that will run
     during this weekend's Memorial Tournament.  PA-based
     Brownstein Group developed the ads, which are designed to
     inform consumers about TearDrop's roll-face technology, as
     well as its acquisition of both Armour Golf and RAM Golf. 
     The new campaign features both national broadcast and print
     ads, with the TV campaign including eight spots to be shown
     during ABC's Memorial coverage, two spots which will air on
     ABC's "World News Tonight," and twelve airing on ESPN's
     Memorial coverage and this weekend's "SportsCenter"
     broadcasts. The print campaign includes ads in USA Today and
     The Wall Street Journal (TearDrop).