NATIONAL THOROUGHBRED RACING PARTNERS WITH TV GAMES NETWORK

          The National Thoroughbred Racing Association (NTRA) and
     CO-based TV Games Network (TVG) agreed to a five-year
     membership, sponsorship and development agreement.  The deal
     is estimated at $15M over five years and could reach as much
     as $30M.  The deal calls for TVG, an interactive home
     entertainment and wagering network to debut in November '98,
     to become a "special member" and top-tier sponsor of the
     NTRA, and for the NTRA to lend support to TVG's marketing
     initiatives.  The two will also match annual contributions
     to a joint five-year fund dedicated to making home wagering
     legal in new states (NTRA).  In DC, Andrew Beyer: "[The]
     driving principle behind the NTRA is the idea that the sport
     can be revived with proper marketing and advertising."  The
     NTRA has begun a search for a full-time CEO and will launch
     its national marketing campaign in April (WASH. POST, 1/25).