SBD/31/Sports Media

RATINGS FOR LAST WEEKEND'S NETWORK SPORTING EVENTS

          The following lists ratings from last weekend's network
     sporting events.  All times are EDT.  ABC's NCAA Football
     included N'Western-OSU; COL-TEX; AZ-WSU; and CLEM-MD.  CBS'
     NCAA Football included VA TECH-WVU and UK-UGA.  The numbers
     were gathered from the networks (THE DAILY).

EVENT
DATE NET TIME RAT/SHR
MLB World Series: Game Six
10/25
NBC
8:00-11:59pm
15.5/28
NCAA Football: (regional)
10/25
ABC
3:30-7:00pm
5.3/13
"College Football Today"
10/25
CBS
3:00-3:30pm
1.0/3
NCAA Football: (regional)
10/25
CBS
3:30-7:00pm
2.6/7
NCAA Football: BC-Notre Dame
10/25
NBC
2:30-6:00pm
2.6/7
MLS Cup '97
10/26
ABC
3:30-6:00pm
1.4/3
"Fox NFL Sunday" pregame
10/26
FOX
12:00-1:00pm
4.3/12
"NFL on Fox" (regional)
10/26
FOX
1:00-7:00pm
12.2/28
"NFL on NBC" pregame
10/26
NBC
12:00-1:00pm
3.7/10
"NFL on NBC" Game One
10/26
NBC
1:00-4:00pm
9.9/23
"NFL on NBC" Game Two
10/26
NBC
4:00-7:00pm
14.9/28
MLB World Series: Game Seven
10/26
NBC
7:00-11:30pm
24.5/39
MORE RATINGS: Through 13 games on MSG, Rangers ratings are up 8% from '96, from a 1.31 to a 1.41. The "big boost" came from the October 11 game against former Ranger Mark Messier and the Canucks, which earned a 1.63 despite ending at 1:15am (NEWSDAY, 10/31)....TSN reported 1.1 million viewers for Game Seven of the World Series, making it TSN's fourth-highest rated telecast ever (GLOBE & MAIL, 10/31). ...Fox Sports Pittsburgh posted a 5.3 rating for Penguins games in October, a 36% increase over October of '96 (FSP).
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