The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

8.26.1997

     TODAY: MLB American League Attendance Through August 24                     '97         YEAR-TO-DATE
        COMPARISONS   
              TEAM
               HOME         DATES
               AVG.
               TOTAL
               %CAP
               '96         AVG.
               %         +/-
               '95         AVG.
               %         +/
      
       BAL            61
               45,747
               2,790,586
               95%
               44,653
               +         2%
               43,034
               +         6%
      
       CLE^            65
               42,459
               2,759,805
               98%
               41,943
               +         1%
               40,039
               +         6%
      
       SEA            65
               39,413
               2,561,825
               67%
               32,429
               +22%
               22,510
               +75%
      
       TEX            67
               37,928
               2,541,192
               77%
               35,367
               +         7%
               27,582
               +38%
      
       NYY            63
               32,355
               2,038,371
               56%
               27,329
               +18%
               24,361
               +33%
      
       TOR            63
               32,271
               2,033,080
               64%
               31,780
               +         2%
               39,257
               -18%
      
       BOS            67
               27,511
               1,843,249
               81%
               28,395
               -         3%
               30,061
               -         8%
      
       CHI            62
               24,308
               1,507,084
               55%
               22,014
               +10%
               22,673
               +         7%
      
       ANA^            65
               22,521
               1,463,889
               66%
               24,638
               -         9%
               24,287
               -         7%
      
       KC            63
               19,738
               1,243,523
               49%
               18,659
               +         6%
               17,622
               +12%
      
       MIN^            63
               18,443
               1,161,917
               38%
               17,940
               +         3%
               14,690
               +26%
      
       MIL            62
               18,634
               1,155,325
               35%
               16,874
               +10%
               15,318
               +22%
      
       DET^            64
               16,716
               1,069,848
               36%
               15,301
               +         9%
               16,634
               0%
      
       OAK^            63
               15,623
               984,230
               36%
               13,311
               +17%
               16,540
               -         6%
      
         
       AL            893
               28,168
               25,153,924
               60%
               26,417
               +         7%
               25,359
               +11%
      
          NOTES:  (^) Oakland's first six home games in '96 were     played at 9,300-seat Cashman Field in Las Vegas.  Both     Oakland and Cleveland have increased capacity slightly from     '96, while Minnesota and Detroit have decreased capacity.      Anaheim Stadium, currently being renovated, has capacity     listed at 34,000, down from 64,406 in '96.  The '96     comparison is of average attendance through the same number     of dates.  Due to the shortened '95 season, the '95     comparison is of final season average.                              -30-

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'97 YEAR-TO-DATE					COMPARISONS
TEAM	HOME DATES	AVG.	TOTAL	%CAP	'96 AVG.	% +/-	'95 AVG.	% +/
BAL	61	45,747	2,790,586	95%	44,653	+ 2%	43,034	+ 6%
CLE^	65	42,459	2,759,805	98%	41,943	+ 1%	40,039	+ 6%
SEA	65	39,413	2,561,825	67%	32,429	+22%	22,510	+75%
TEX	67	37,928	2,541,192	77%	35,367	+ 7%	27,582	+38%
NYY	63	32,355	2,038,371	56%	27,329	+18%	24,361	+33%
TOR	63	32,271	2,033,080	64%	31,780	+ 2%	39,257	-18%
BOS	67	27,511	1,843,249	81%	28,395	- 3%	30,061	- 8%
CHI	62	24,308	1,507,084	55%	22,014	+10%	22,673	+ 7%
ANA^	65	22,521	1,463,889	66%	24,638	- 9%	24,287	- 7%
KC	63	19,738	1,243,523	49%	18,659	+ 6%	17,622	+12%
MIN^	63	18,443	1,161,917	38%	17,940	+ 3%	14,690	+26%
MIL	62	18,634	1,155,325	35%	16,874	+10%	15,318	+22%
DET^	64	16,716	1,069,848	36%	15,301	+ 9%	16,634	0%
OAK^	63	15,623	984,230	36%	13,311	+17%	16,540	- 6%

AL	893	28,168	25,153,924	60%	26,417	+ 7%	25,359	+11%