BROADCASTING & CABLE's Richard Tedesco on the
CBS/SportsLine deal: "The deal suddenly vaults SportsLine's
already high profile on the Web. And it's an easy way for
CBS to buy into prime territory." A source at CBS new
media: "If you're looking at the demography of online, it's
either dirty pictures or this (sports). And we don't do
dirty pictures" (BROADCASTING & CABLE, 3/10 issue)....FX and
Fox Sports Net named their broadcast teams for their
inaugural '97 MLB season. Chip Caray and Steve Lyons; Thom
Brennaman and Bob Brenly; and Kenny Albert and Jeff Torborg.
They will call the Monday and Thursday night games (FX/Fox
Sports Net)....ESPNET SportsZone "plans to build on its
success" of fantasy leagues in pro football, basketball and
baseball, by adding three more leagues. Dick Glover, ESPN
Senior VP/new media, "won't say" what sports they will be,
but "hockey looks like a sure bet" (BROADCASTING & CABLE,
3/10 issue)....NEWSDAY's Steve Zipay previews the NCAA Men's
Basketball Tournament and notes that ratings for the
tournament and championship game "are down" about 19% since
'92-93. Zipay: "When it comes down to pure numbers, CBS
will welcome any new blood." CBS Sports' VP/Programming
Mike Aresco: "The ratings are a concern, but not a major
concern" (NEWSDAY, 3/12).
