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Published October 17, 1996
Fox Sports' Vince Wladika says Fox's World Series ads are 90% sold. Wladika: "Fox is in good shape for Games 1 through 5, and there are availabilities for 6 and 7, which is normal." USA TODAY's Rudy Martzke reports Fox sold some 30-second spots at $300,000 and some at $275,000. It is now receiving $250,000 for a 30-second spot (USA TODAY, 10/17). ....Comcast opened its first technology mall showcase store in King of Prussia Mall in PA. Comcast President Brian Roberts said the "store of the future" will mainly sell "cellular phones," but consumers can also buy 76ers and Flyers tickets (PHILADELPHIA DAILY NEWS, 10/17).