SBD/17/Sports Media

MEDIA NOTES

     Fox Sports' Vince Wladika says Fox's World Series ads are
90% sold.  Wladika: "Fox is in good shape for Games 1 through 5,
and there are availabilities for 6 and 7, which is normal."  USA
TODAY's Rudy Martzke reports Fox sold some 30-second spots at
$300,000 and some at $275,000.  It is now receiving $250,000 for
a 30-second spot (USA TODAY, 10/17). ....Comcast opened its first
technology mall showcase store in King of Prussia Mall in PA.
Comcast President Brian Roberts said the "store of the future"
will mainly sell "cellular phones," but consumers can also buy
76ers and Flyers tickets (PHILADELPHIA DAILY NEWS, 10/17).
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