SBD/Closing Bell

Interview Will Mean Ratings For OWN, Little Sympathy For Armstrong

The first part of Lance Armstrong's two part interview with Oprah Winfrey will debut on OWN and Oprah.com tonight at 9:00pm ET, and Winfrey may "do some of her best ratings ever." However, many would-be viewers will instead "check Twitter ... for a link to a video showing the two minutes that people thought mattered" (Baltimore SUN, 1/16). Interest "might be even greater in countries with avid cycling fans than in the USA." Discovery Communications Int'l said that the interviews "would be offered on various Discovery Channels overseas when they first run, or on tape delay" (USA TODAY, 1/16).

The WASHINGTON POST's Tracee Hamilton writes under the header, "Lance Armstrong's Confession Seems To Be Just Another Calculation." The PHILADELPHIA INQUIRER's Bob Ford writes, "What goes around has come around for Armstrong. ... How revealing that the hardest man looked for the softest pillow to land on." The Portland OREGONIAN's John Canzano writes under the header, "Oprah's Couch Was the Wrong Place For Lance Armstrong To Begin A Comeback."
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