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N.Y. Road Runners Unveils New Branding Ahead Of '11 Marathon
Published October 31, 2011
The NYRR went to tender in the spring of '10 and selected Doublespace in August from a group of nine. The '11 marathon marks the first event that the club will be working alongside the agency, and the new logo will appear at the starting and finishing lines, as well as on the participation medal. Doublespace is currently building a new website for NYRR that will debut in early '12. NYRR is expecting 46,000-47,000 runners on Sunday, the biggest turnout in the race’s 41-year history.