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How Viagogo is disrupting the ticketing business

Journal - 09/02/2013
There is no Viagogo Stadium or all-out blitz on sports talk radio to mirror StubHub’s recent entry into U.S. facility naming rights and successful branding through drive-time media. But Viagogo, through its own strategies, has quickly grown into a leading player in international secondary ticketing. Formed seven years...

Jacques Rogge through the years: Highlights of a career

Journal - 09/02/2013
The International Olympic Committee will vote Sept. 10 on who will succeed Jacques Rogge as the organization’s president. The new president will begin his term immediately. On the eve of the vote in Buenos Aires, Argentina, we recall some highlights of Rogge’s career. — Compiled by Brandon...

BT bets big on sports

Journal - 09/02/2013
British Telecom executives are making a $1.5 billion bet that they can expand their telephone and broadband businesses by giving away sports TV channels. The company surprised the British media establishment in June 2012 by putting forth a massive $383 million per year bid to pick up one...

Coke sets sights on Russia

Journal - 09/02/2013
Coca-Cola jump-started its 2014 Olympic marketing efforts across Russia more than a year ago. As the London Games ended, it released a digital campaign and immediately began touting its Olympic sponsorship in Russia. The beverage giant’s urgency was justified. The Sochi Games offer Coke its first opportunity in...

Repucom continues aggressive expansion strategy

Journal - 09/02/2013
Paul Smith, Repucom’s global CEO, walked out of a boardroom in May after completing a months-long, tense contract negotiation with a key tech supplier. He was less than ecstatic. “It wasn’t fun,” Smith said. “We both walked out feeling that neither of us got very close to what...

Raging bull

Journal - 09/02/2013
Austrian-based Red Bull has evolved from an energy drink producer to a lifestyle brand. The company now owns everything from a TV station, music label and print magazines, to Formula One teams and football and hockey franchises. It’s a rise tightly connected to the sports world. When Red...

10 Italian change agents to watch

Journal - 09/02/2013
The American acquisition of AS Roma and the construction of Juventus Stadium ignited a revolution in the Italian sports industry over the last two years and introduced new commercial concepts and sophisticated marketing. As Italians wrestle with Roma’s idea of appreciating franchise value and with Juventus’ introduction of private...

Globosport ready for the spotlight

Journal - 09/02/2013
Imagine a star player announcing a high-profile agent search, interviewing all the top outfits. And in the end he chooses one of his colleagues, a player. Impossible? Not in tennis, where that scenario played out with U.S. Open and Wimbledon champion Andy Murray tapping doubles specialist Mahesh Bhupathi...
Quote Of the day

The reason why we chose to be downtown is we really wanted that compelling backdrop. And when you see those sweeping scenes in Campus Martius, down Woodward, into Hart Plaza, that's the most beautiful show.

-- NFL Senior Dir of Events Nicki Ewell, on the league's reasons for choosing downtown Detroit as the location for this year's NFL Draft. DETROIT NEWS, 4/25.
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