Bret McCormick

Aramark Sports + Entertainment is rolling out “Immerse” this morning, a newly created consultancy division, that like the company’s recent creation for premium experiences, Aura, packages capabilities it already had into a service offering. Immerse’s capabilities will include research, data insights, and full-scale master planning projects, collaborating...

Oak View Group’s pitch to the Player 15 Group, Mat Ishbia’s entity that owns the Phoenix Suns and Mercury and operates Footprint Center, included a rare promise in the sports venue food and beverage world: OVG wouldn’t take on another NBA venue F&B client for at...

Allegiant Stadium wasn’t even 3 years old before the Las Vegas Raiders made a change in the venue’s premium layout. Sixteen suites with flexible layouts were added to the previously underutilized front section of the Modelo Club and Twitch Social Lounge, creating a product the team...

Kevin Gessay, who runs Chargers Lux, a high-end program in which Los Angeles Chargers premium ticket holders are automatically enrolled, said the concept was created to provide three things: access, benefits and relationships. Here are examples from across the sports world of those three key premium components in action:...

SBJ’s Bret McCormick caught up with architect David Manica late last week to talk about his firm’s design for the Bears’ proposed $4.7B stadium and public park plan unveiled last Wednesday. The NFL team would contribute more than $2b. Here are some key points he shared about...

The K.C. Current unveiled plans today for a roughly 20-acre mixed-use district next to the club’s CPKC Stadium along the Missouri Riverfront, with groundbreaking expected later this year and the first of three phases scheduled for completion prior to the 2026 FIFA Men’s World Cup. ...

The Blue Jackets just completed their first season with a CO2-based ice rink system, the first of its kind in the NHL, that reduces the environmental impact of ice-making for hockey rinks, reports SBJ’s Bret McCormick. The CO2-based system, which cost Nationwide Arena's operators around $3.5 million to...

DAN LEVY  is the new CEO of Legends as former CEO SHERVIN MIRHASHEMI  transitions into a new full-time role as the company's Vice Chair, according to an internal email shared with SBJ this morning. Mirhashemi, who has served as CEO of Legends since 2017 after initially...

Delivering a seamless fan experience was the topic for the third panel of the morning at the CAA World Congress of Sports in L.A. this afternoon.  The panel featured Zaileen Janmohamed (Bay Area Host Committee President & CEO); Christian Lau (LAFC and...

Kai Tak Sports Park Limited and ASM Global announced this morning a late-winter testing period for Hong Kong's Kai Tak Sports Park, the $4B, multi-venue sports district project, which has taken nearly a decade to complete and is slated to open in early 2025. The nearly 70-acre...