SBJ/Dec. 11-17, 2017/Most Influential

No. 28 — Brian France

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brian
france

Chairman & CEO

NASCAR

CHANGE FROM 2016: -5 

The man with the final verdict on all things related to America’s most-followed form of motorsport, France remains confident as he faces challenges ranging from sponsorship to the departure of star drivers. He and President Brent Dewar, whom he brought aboard in 2014, aim to energize NASCAR’s fan base and engage a new generation of fans.

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