August 7 - 13, 2017 Vol. 20 — No. 16

Top Stories

  • PGA Championship poised for revenue record

    The PGA Championship will bring in record revenue this week at Charlotte’s Quail Hollow, as sales have skyrocketed by a whopping 40 percent over last year’s event held at Baltusrol Golf Club.

  • Johhny Harris: Golf’s big hitter

    Johnny Harris’ lifetime in golf has made him one of the game’s unique power brokers. At the dawn of the 99th PGA Championship, the golf world descends on Quail Hollow, capping a suburban, old-school course’s ascension from afterthought to the rarefied air of staging a major.

  • New, flexible era for IOC?

    By offering the L.A. bid group key concessions in exchange for giving up its fight for the 2024 Games, the IOC signaled that it’s entered — perhaps by necessity — a new era of flexible, corporate-style dealmaking with potential host cities.

  • Adidas deepens soccer roots with MLS deal

    Adidas signed a six-year extension with Major League Soccer to continue as its official supplier partner and outfit all MLS clubs and their youth affiliated clubs through 2024. The deal is valued at $700 million, according to industry sources.

  • How teams benefit from tracking ticket’s life cycle

    Ticketing systems continue to accelerate in speed, sophistication, depth, and detail of data, allowing teams to more accurately track the life cycle of a ticket and identify fans in seats.

  • First Look podcast: Quail Hollow in the spotlight

    The PGA Championship is poised to hit new highs in revenue as the golf spotlight turns to Charlotte. Also, the NBA in August?? Offseason news and notes with teams, players and facilities.

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