Menu
Most Influential

50 Most Influential: No. 45 — Sandy Douglas / Sharon Byers


coca-cola; marc bryan-brown


45

sandy 
douglas

President

Coca-Cola North America

CHANGE FROM 2013: NEWCOMER

SHARON
BYERS

Senior Vice President, Sports, Entertainment & Community Marketing

Coca-Cola North America

CHANGE FROM 2013: NOT RANKED

Coke is another beverage brand in transition, reflecting the changing tastes of consumers. The company has missed sales projections for two consecutive years, catalyzing a shake-up. Keep an eye on Marcos de Quinto, the new global marketing chief. But for now, the key drivers on sports and entertainment in the U.S. are Douglas and, day-to-day, Byers.
{podcast}

SBJ Podcast:
NBA writer John Lombardo and Executive Editor Abraham Madkour discuss the reasoning behind Adam Silver being No. 1 on our Most Influential list.


Previous Next

SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Journal/Issues/2014/12/08/Most-Influential/45.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Journal/Issues/2014/12/08/Most-Influential/45.aspx

CLOSE