June 9 - 15, 2014 Vol. 17 — No. 9

Top Stories

  • So you want to be a college AD?

    Survey of Division I athletic directors reveals that a diverse skill set is needed for an ever-changing role in college athletics. Also, a majority of those who responded to the survey believe change is imminent in the NCAA governance model.

  • That next $1B? NHL on its way

    The NHL is a year ahead of schedule in reaching its goal of generating an additional $1 billion in national revenue by the end of the 2015-16 season.

  • Technology’s ‘ultimate showroom’

    The San Francisco 49ers’ new $1.3 billion home in Santa Clara will be a showcase for top technology brands in the Bay Area. It’s the result of the 49ers’ vision of developing a cutting-edge stadium and a marketing strategy for differentiating within an expanded tech category.

  • Jaguars create new category of premium poolside seating

    The Jacksonville Jaguars are rolling out the league’s first party cabanas this season at EverBank Field. As part of a $63 million stadium renovation, the Jaguars have developed 20 cabanas, replacing hundreds of regular seats in the north end zone.

  • Discover, Tostitos to end bowl title deals

    Two more brands that were closely linked to the BCS — Discover and Tostitos — have told ESPN that they are ending their title sponsorship of playoff bowl games. Capital One, meanwhile, is in the final stages of negotiations to fill the void at the Orange Bowl.

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